Brand Development

'Sercotelhoteles' is a brand that is associated with the identity and brand of the establishment.

'Sercotelhoteles' manages and develops an advertising campaign directed mainly at travel agents and end users.

The brand is introduced at the establishment by placement in the rooms, some public areas, reception and the outside signage (the latter being voluntary).

The brand has developed a significant implementation at travel agencies through promotional materials both for customers and agents, and at most of the large airports in Spain.
'Sercotelhoteles' offers a wide range of supports so that the hotelier can use them at their establishment.

Brand elements:
- Identifying plaque
- Directories
- Brochure display stand
- Course for hotel personnel
- Stationary
- Congratulations cards
- Business cards
- Mini directories
- Welcome materials
- Amenities
- Merchandising items
- Loyalty programs
- Apology cards
- Invitations
- Packing material
- Sweets
- Pens
- Folders and notepads for meetings
- 'Do not disturb' signs